One day you are walking the halls of your school that is filled with staff and students. The next…the school is empty and the administration, teachers, and students are trying to figure out how to conduct school and lessons from home via their computers and the internet. It can feel like a chaotic time. And […]
The holiday spirit tends to make donors more receptive to appeals for generosity, especially with the use of effective storytelling and marketing techniques to illustrate your missions! Studies have shown that 30% of all giving occurs in December and 12% of all giving happens in the last three days of the year. Plan your campaign […]
It’s finally here, the much-anticipated global day of giving. Pat yourself on the back for all your hard work, but don’t kick back and relax just yet! Social Media: Monitor and update your platforms all day long. Share appeals but also make sure to share and respond to posts by supporters. Calling out your supporters […]
As Giving Tuesday continues to grow, it is more important than ever to create a powerful fundraising campaign. Think about the community that surrounds your organization, what inspires them to care? Not what inspires them to give, but what do they care about? Contemplate what makes your cause affect them personally. The key is to […]